Bloomsbury

The Long Tail of the LongPen

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Writer Margaret Atwood launched her LongPen invention over the weekend, allowing authors to sign books over the Internet. As CTV.ca, Canada’s CTV news reports, a technical glitch marred the LongPen’s first test: Atwood and fans had to wait while the invention got some final adjustments. When it came back to life, she used the LongPen … Read more

The Future of Paper

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The Observer has an interesting piece on the future of the book. For some the future of the book is electronic: [Bloomsbury chairman Nigel] Newton is certain that ‘within seven to 10 years, 50 per cent of all book sales will be downloads. When the e-reader emerges as a mass-market item, the shift will be very … Read more