The Pain of Fingers Dancing on a Touchpad

By | November 22, 2011

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Before I leave the poor folks at Nokia alone, I must take issue with one more thing about their promotional videos for their new Booklet.

Touchpads are mostly poorly used; I’ve only seen a handful of people who can use them well (I’m not one) and more quickly than a mouse. If you’re going to focus on them in a promo video make sure you find one of these people, because frankly there’s nothing worse than watching someone try to navigate via a trackpad. It’s like watching a funeral.

Oh, and another thing. Get a good hand model. Not someone with weird colored fingernails and a hands with veins and tendons so prominent even the painted fingernails don’t distract attention from them.

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How Not to Disintermediate

By | November 22, 2011

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With traditional media on the rocks, there are lots of opportunities for companies and organisations to  disintermediate: to project themselves directly to the public. Indeed, in some ways, this is the future.

But here’s how not to do it: to put a guy from the PR department in front of one of the senior folks and let him babble. The result is always awkward half sentences linked rehearsed (and usually quite obviously, and badly) lines from some media training session that ooze jargonish phrases that a real journalist would never let pass.

Things like these (with their translations alongside) from the Nokia Booklet 3G interview with John Hwang, its designer.

“nokia’s all about connecting people” = we make mobile phones

“further strengthening our device portfolio” = we’ve got a lot of different models. You’re confused? Try working here.

“mobile heritage” (repeated by the interviewer, as if it’s a phrase we all use in our daily lives: “honey, could you look in the drawer at our device portfolio and see if there’s something there from our mobile heritage we could lend the kids for sleepover?”) = we have to acknowledge we mainly make mobile phones, but we’re trying to make it sound like that’s our past. Just like our “tree-felling heritage”

“connected services” = the Internet

“all day performance” = the battery won’t give out on ya

“mobile design language” = we design mobile phones. Well we used to. Now we want to be thought of as computer manufacturers

“launched from our mobility statement” = I have no idea what this means.

(And the PR guy keeps saying “we” and then correcting himself to say “nokia”.)

If you’re going to do this kind of thing, do it right. PR guys should not be afraid of asking questions real journalists would ask, including tough ones. (Interestingly, the only tough question here is one the interviewee asks himself.)

Firefox’s Billion, Amazon’s Misstep, and Facebook’s Hole

By | November 22, 2011

Here’s another appearance on Radio Australia’s Breakfast Club, now called something else, which after a hiatus is back on every Friday—around 1.15 GMT.

Here’s the audio of the segment (about 10 minutes’ worth).

Here’s what I talked about:

Xoopit, Or Channels vs Trenches

By | November 22, 2011

I’ve been a fan of Xoopit so I guess I am a bit surprised that Yahoo! has bought it. Xoopit, for me, was the future of email. Or a part of it.

(For those of you who haven’t used it, or those who didn’t “get” it, Xoopit is a plugin for Gmail—for others, too, but Gmail is the best working one—which extends Gmail’s functionlity: better search for attachments, dovetailing with Facebook so you can see who you’re talking to on Gmail etc.)

Xoopit, for me, was/is a way to push email beyond being one channel of communication to being part of a single channel of communication. In other words, I believe it will make no sense to future generations that we have different applications for communicating with people.

Right now we have SMS, phone, email, Facebook, LinkedIn, twitter, face time, and then within those we may have several accounts, depending on whether we’re at work etc etc… This does not make sense.

Some of us would argue that it makes sense if we want to keep our work friends in LinkedIn, and our family friends on Facebook. Yes, but those shouldn’t have to be product choices, surely?

We didn’t use separate postal services to communicate with different kinds of people we knew, or different phones for different kinds of friends? (Well, OK, we may have kept a work phone and a personal phone, but I don’t see many people doing that these days.)

What we are really looking for is a way to organize our increasingly complex social, work and family lives into a coherent web that allows us to control how we communicate with them—not dictated by service, device, product, but by our preferences.

For example, I want to communicate with friend A via SMS because that suits me (and her). I should be able to send that SMS through pretty much any device I want—phone, voice, computer (email, twitter, Facebook etc), TV, pigeon, whatever. It shouldn’t matter to me.

Similarly, the method and format that Friend A receives the message in should be her choice. It shouldn’t be an issue that I sent it as an SMS. She should be able to receive however, and wherever she wishes—guided by whatever factor is important to her (priority—’let everything from Jeremy through’—or cost—‘don’t send me anything by SMS because I’m on roaming, but data is free’ or device—“I’m only carrying my no-data cellphone so route all important communications thro via SMS”.)

Right now this is only a dream, for the most part. Why? Because we’re still stuck in a world of platforms, packages and a lack of understanding of why and how people communicate.

We don’t love twitter because it’s twitter. We love it because it opens all sorts of new doors for sharing information and experiences. And because it’s an open platform, which means we can control how we send and receive.

But we’re still some way off.

Some way off a world where I decide who I communicate with and how I communicate with them, instead of being nudged into one or another walled garden. I may want to talk to Friend A about their holiday on Facebook, but about the new project we’re working on via Gmail. I should be able to do that however I want, and from the same place, and she should be able to decide how she receives and reponds to those emails.

Right now we’re stuck in these trenches dug for us by the creators of the services.

A truly open system will be one where we control these channels.

Xoopit was just a small step, but it had potential. Being able to see whether someone I was talking to on email had a Facebook account—and, if they did, being able to see their profile picture—was great for me, as I communicate often with people I’ve not met, and who often have first names that aren’t always gender specific. Always good to know.

Imagine if that service extended to LinkedIn, twitter and others. Gmail would become a console that would enable me to manage and extend my networks more efficiently than occasional trawling through the network services pages themselves.

And finding attachments? Sounds trivial but it made finding stuff easy, and turned Gmail into an online repository of files I could—relatively—easily share and pass on to others.

Small shifts, but in the right direction.

The chatter on TechCrunch is that Google didn’t buy because it’s launching Wave.

Maybe true, but great though Wave sounds it doesn’t, I think, move us in the direction of open channels. Instead, it sounds a lot like Google wasn’t interested in Xoopit because it was taking Gmail in the wrong direction—into the world of open channels—when Wave is designed to keep us in the trenches.

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By | November 22, 2011

Today’s twin bombings in Jakarta—their implications for Indonesia aside—should bring home to conventional media that social media is a multifaceted force, one that is evolving so quickly it’s fast becoming the primary channel that users tune in to for urgent news.

Some conclusions to draw from Jakarta (or are reinforced by the sad episode):

  • Social media is not just about issues that concern the kind of things that people think social media type people are going to be interested in. This was a bomb that went off in a hotel in the developing world, not a pop star who died in California. Admittedly at the heart of the wealthy quarter of the country, but still not LA.
  • The two tweets below could not really be faulted for their content. OK, the second one should perhaps be “explosion” until it’s confirmed that it’s a “bom”, but that’s a quibble. The 140 characters of twitter have already converted us—both user and consumer—into the headline/alert shorthand that was once the preserve of conventional media.
  • TV was reporting a third bomb—and casualties—in north Jakarta long after a twitterer and his photo had shown it was not so. (I don’t have a timeline for that. Contributions welcome).

Lastly, friends and colleagues have made the point I’m stressing the timeliness of all this too much. They say who reports something first doesn’t matter. Well, in some ways that’s true. But a lot of conventional media still believe it to be so, indeed make that a key part of their business model. I highlight speed here because of the still prevailing sense that twitter is full of noise. To still think that is to fail to see how quickly the medium is evolving. The rise of hashtags, retweets and tools like tweetdeck has made it easier for anyone interested to monitor and contribute twitter—so much so that for many it’s the best way to:

  • be alerted to the fact that something is going on/has happened
  • update oneself quickly
  • bypass news and newspaper sites that are often slowed down by traffic during a big event
  • share the information with friends and others
  • pursue and confirm/refute unconfirmed information
  • and, perhaps most interestingly, expand one’s network of ‘information sharers’ so that the experience of watching an event becomes a social one. (Not as in cocktail party social, but in terms of sharing shock, grief, outrage etc, as in the case of the Jakarta bombing. We journalists tend to hide our feelings a lot but that’s not the case on Twitter. It helps to remind one that the casualties are real people, and the suffering being felt is by people who may be on the same vast network as yourself and reading your tweets.)

Here’s an initial timeline of how the story broke, from what I can gather (all times Jakarta time, WIB). Claims that eyewitnesses beat traditional media by 20 minutes are a little exaggerated—it was probably closer to 10 or 12.

0751 WIB: @dregar (Andre Siregar) “Something going in Mega Kuningan. Explosion? In Ritz CArlton and felt building shaking. Marriott hotel has some broken glasses”

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 0752 WIB:@danieltumiwa (Daniel Tumiwa) “Bom @ marriot and ritz Carlton kuningan jakarta”

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These tweets were forwarded extensively.

The first conventional media coverage I can find is by Reuters, quoting local television, 15 minutes later (all timings are from Factiva. There may well be stories and updates missing):

0807 WIB: INDONESIA EXPLOSION HEARD, FELT AT RITZ-CARLTON KUNINGAN HOTEL IN JAKARTA -METRO TV

@BreakingNews put out their alert eight minutes after that:

0814 WIB: BULLETIN — EXPLOSIONS HITS NEAR JAKARTA’S MARRIOT HOTEL

Followed by two more, quoting the Associated Press.

AP itself put out a bulletin at 8.20 am (I couldn’t find the original despatch that BNO was quoting):

0820 WIB: Bombs explode at Ritz-Carlton, Marriott hotels in Indonesian capital; at least 3 injured

The Reuters fullout came out nine minutes after that:

0829: UPDATE 1-Explosions heard at two central Jakarta hotels –TV

Please correct any omissions. Just to stress, I’m not having a go at my colleagues in conventional media here. Just recording the sequence of events for future dissection.