Tag Archives: Claria Corporation

Phishing And The Pop-up

Speaking to Well Fargo Online’s Wendy Grover this morning, I realised there’s a dimension to the debate about pop-ups that hadn’t occurred to me before: Phishing. The central argument used by companies such as Wells Fargo in their long-running litigation against the likes of WhenU and Gator (now Claria) is that they confuse the user.… Read More »

New: Gator Changes Name, But That’s All

 A rose by any other name? CNET reports that Gator, the controversial advertising software and e-wallet company, has “changed its name to better reflect its business in behavioral marketing”. The change, CNET says, distances the company from a name that has become synonymous with “spyware”–that is, ad-tracking software that can be installed surreptitiously.   Despite… Read More »

Software: See Ya Later, ‘Gator

 Here’s one way to get rid of spyware and adware — software that’s inveigled its way onto your computer and is phoning home on your browsing habits, usually to throw unwanted ads onto your screen. interMute, Inc. has released a new version of SpySubtract, that detects and safely removes spyware and security threats, which includes… Read More »

News: Court says Gator-style ads are legal

  Good news for Gator, the adware company I wrote about a few weeks back. According to CNET News.com a federal court has ruled that pop-up ads for rivals of U-Haul International, placed atop the moving company’s own site by a third-party software application from WhenU.com, are legal.     Although the case doesn’t involve Gator Corp,… Read More »