Into the Light

By | November 22, 2011

Part of my job is explaining the world of new/social media to old media veterans. It’s not easy, either because they’re very resistant to change, or because they tend to see the changes  being wrought on their industry as somehow different to the much bigger changes taking place.

It’s not a bunch of separate revolutions—it’s one revolution. For want of a better description, it’s not unlike the transition from the Dark Ages to the High Middle Ages. That’s perhaps overstating it, but compare, if you will, this small vignette.

I was chatting with a friend on Skype just now; he had returned to Canada to be with his ailing dad. I enquired more, and he told me his father had been at the Battle of Ortona, and still suffered from Post Traumatic Stress Disorder.

I know something of PTSD, but I was ignorant of Ortona, so I looked it up while we chatted. There’s a great Wikipedia page on it, so I quickly got a sense of what his father had been through, back in 1943.

Then my friend sent me links—to a book written about it, which I could thumb through on Amazon and search for his name.

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I was able to quickly learn a bit about the battle, about my friend’s father, and about his wounds, both external and internal. Then my friend sent me another link, this time to a YouTube page that showcased a movie about the battle.

Within a few clicks I was much, much more knowledgeable about what this man had gone through, made more personal by my friend’s messages that dropped through Skype:

All of the officers he trained with were killed. He was the only one left.

He has one pal left who is still alive from those days.

It’s easy to dismiss this all as just bite-sized knowledge, without depth or perspective. But nevertheless what we have at our finger tips is so much more than was possible a few years ago—so much so that it’s no exaggeration to say that the Internet offers wisdom over darkness to those who came before it.

And for the media? Well, it’s not really about news anymore. It’s about wisdom. Information grabbed when needed to assemble an insight. The dividing line now is not between those who have access to information—everyone, more or less, has access—but between those who have the skill and interest to be able to know what they’re looking for and to find it. And then, of course, digest it.

That has huge implications for media because it transforms the market for information. It doesn’t remove it—it transforms it. We haven’t figured out how.

But we have already reached, without really making a big fuss about it, a great point of leveling, where we all can claw our way out of ignorance, topic by topic, surprisingly quickly. Whether we want to is something else entirely.

Image from SDCinematografica.it

Telling the Story in the Third Dimension

By | November 22, 2011

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The bitter end of the Tamil Tigers has been fought away from the news crews, but not the satellites.

But did we make the most of this technology to tell the story of human suffering and the end of a 35-year guerrilla movement?

A month ago the U.S. government released satellite images apparently showing how tens of thousands of Sri Lankan civilians had been squeezed into the last tract land held by the LTTE, a story covered somewhat cursorily by the media. This three paragraph piece from The Guardian, for example:

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A week ago (May 12) Human Rights Watch issued its own report based on images it had commissioned from commercial satellites. The photos, the organisation said, “contradict Sri Lankan government claims that its armed forces are no longer using heavy weapons in the densely populated conflict area.”

The full report was available as a preliminary analysis, downloadable in PDF.

The report was carried by the BBC and others.

But I could find no one who had dug into the report to find a way to bring this remote tragedy closer to home.

For example, it could be as simple as double checking the images and coordinates given against Google Earth (easy enough; just enter the lat/long digits into Google Earth and see where they take you. HRW could have done a better job of providing the full coordinates here, to the full six decimal places–9.317999, for example—rather than the meager two they gave: 9.32.)

But a much better way of presenting the data lurks in a link on page four. Click on the link, and, if you’ve got Google Earth installed, the KML file (a KML file is a XML-based way of expressing geographic information that can be read by programs like Google Earth) will load a layer that tells the grim story in a different way.

The first is the most recent picture from Google Earth, dated 2005. As you can see, very little human habitation (click on each image to enlarge).

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The one below is from May 6. A dense city has appeared in the meantime, with its own streets:

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Four days later, most of it is gone:

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Toggling between these images in Google Earth is a sobering experience. Of course, such imagery does not explain what exactly happened to these people, but it asks tougher questions than any talking head can. And yet CNN chose to focus on that, and on familiar footage of the war.

My point is this: we’re now in a world of three dimensions. We journalists can see things our predecessors couldn’t.

If I was an editor I would have mined that HRW report until I’d found a way to use their imagery to tell the story. Buried in that single, 50 KB KML file is a wealth of detail:

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Which could have been used as time lapse, or juxtaposed over a map like the one the BBC used for its report:

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The bottom line: We as journalists need to understand this kind of thing better so we know what is possible, what is doable, and, if nothing else, to be able to know that when we see a link to a KML file, we may be on the way to a treasure trove of information to help us tell the story.

A Bad Day for Social Media

By | November 22, 2011

You may be forgiven for thinking I’m a fan of social media, and, in particular, Twitter.

Headlines like “Twitter: the future of news” and “Twitter, the best thing since the invention of the thong” may have given the misleading impression I thought Twitter was a good thing.

In which case I apologize. The truth is I think Twitter is bumping up against its limits. It’s possibly just a speed bump, but it’s a bump nonetheless.

The problem as I see it is that we thought that social media would scale. In other words, we thought that the more people got involved, the more the crowd would impose its wisdom.

We saw it happen sometimes: Wikipedia, for example, is a benign presence because it (usually, and eventually) forces out the rubbish and allows good sense and quality to take control.

But it doesn’t always work.

Take, for example, Twitter.

Twitter works great for geeky stuff. Fast moving news like an iPhone launch.

And, in some cases, news. Take earthquakes. Twitterers—and their local equivalents–beat traditional news  to the Szechuan (and the less famous Grimsby) earthquakes last year.

But these may be exceptions.

When stories get more complex, social media doesn’t always work. The current swine ‘flu scare, for example, is highlighting how rumor and, frankly, stupidity can drown out wisdom and good sense. As well as traditional reporting media.

Twitter, you see, allows you to monitor not just the output of those people you “follow”—i.e., whose updates you receive—but also to track any update that includes a keyword.

Follow “swineflu” and you get a glimpse into an abyss of ignorance and lame humor.

At the time of writing this tweets on swine ‘flu—updates from Twitter, from someone, somewhere containing the words—are appearing at the rate of more than one a second.

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Screenshot from Twist, Monday April 27 GMT 02:00

Most of these updates are, to put it charitably, less than helpful:

31 minutes past my appointment time, still sitting in doc’s waiting room, probably inhaling pure swine flu.

The humor is poor:

If swine flu is only passed on by dirty animals I’ll be ok but I feel sorry for my ex-wife!

Viral marketing campaign: Swine Flu…it’s the next SARS!

Amid the noise is the occasional plea for usable information:

Can someone tell me how to avoid swine flu? I really don’t want to get it.

Some of it is weird:

Your ad on my swine flu mask. Live/work on Chicago’s northside. Will wear mask at all times when outdoors. No joke. [Message] me if interested.

I suppose we shouldn’t be too surprised about this.

Twitter is a wonderful way to share information. It is immediate and undiscriminating. Anyone can contribute, and a BBC tweet looks exactly the same as a tweet from that guy who lives next door who always has a toothpick in his mouth. It’s a great leveler.

So we believed—and still believe—that it’s a sort of global brain: a way to distribute news and information without censorship and without regard to the importance of the twitterer.

Which is fine if it’s an eyewitness account of a terrorist attack or an earthquake.

But with a potential pandemic it’s just an epidemic of noise.

Some argue it’s fostering panic. Evgeny Morozov of the Open Society Institute writes on the Foreign Policy website that

The “swine flu” meme has so far  that misinformed and panicking people armed with a platform to broadcast their fears are likely to produce only more fear, misinformation and panic.

I’m not sure that panic is the right word for what is going on. After all, nearly every mainstream media has put swine flu atop its bulletin for the past few days, so it’s actually not surprising.

Panic’s not the word. I’d say it’s more like a babble of noise—most of it poor attempts at humor–which drowns out the useful stuff.

One of the tenets of social media is that the more people involved, the smarter everyone gets. But Twitter doesn’t always work that way.

Twitter is a stream. A waterfall of words. Great if you’re just gazing, but not if you’re looking for information.

The sad thing is that amidst that tweet-a-second cascade are all the links necessary to understand what is going on.

They’re just not being  heard.

Sometimes the system works. A good example is what happened in Austin, Texas, when word spread on Twitter earlier this month of a gunman atop a bar. Within half an hour the local newspaper, the Austin American-Statesman was updating its twitter feed with the news. An hour or so later the paper was not only carrying what the police were saying; it was actively countering twitter reports of hostages being taken, and of someone getting shot, by saying what the police were not saying.

The reporter involved Robert Quigley, wrote on a blog that

once we confirmed what was actually happening, the rumors stopped flying (or at least slowed down). This is not meant to embarrass anyone – tweets from the public are what often alert us to news event, and they many times have been accurate and excellent reports. But in a case like this one, having a journalist who has access to the police and the habit of verifying information is valuable. It did turn out that the guy did not have a gun, and police now say he was never in danger of harming himself or others.

This worked, because it was a responsible journalist who understood the medium. More important, the volume was not so great that his voice prevailed.

This isn’t, so far, happening, with swine flu. There are news sites posting links to informed stories. And there’s the Centers for Disease Control, with its own twitter feed. (http://twitter.com/cdcemergency, if you’re interested.)

The problem: they’re only updating the feed every hour, meaning that for every tweet they’re sending out, there are about 4,000 other tweets out there.

In other words, it’s a problem of scale. Twitter works well when there are clearly authoritative voices which prevail. Perhaps when the weekend hubbub dies down, this will be the case with swine flu. Arguably, Twitter has done its job, because a lot of folk probably heard about the story not through traditional media but through their friends making lame jokes about it.

But I think, for now, this can’t be considered a victory for social media.

Newspapers’ Challenge

By | November 22, 2011

Newspapers have been scrambling to keep up with the world of blogs. In the process they’re actually destroying what sets them apart.

Take this piece from the International Herald Tribune. It’s in this morning’s revamped paper, under the byline of John Doyle—without further affiliation. It’s a good piece, except for a lame ending, but it contains at least four grammatical or spelling errors:

  • “the Scotland” twice (“Darren Fletcher was the Scotland’s best player”)
  • “England, under am Italian manager”
  • “There is a poetry of national longing and a poetic justice being behind the success of the Celtic countries.” Good luck making sense of that.

Now I just put this down to poor subbing. But the problem isn’t that.

The problem is that this piece is actually a blog post. Written by someone who doesn’t work for the NYT/IHT, as far as I can work out. At the bottom of the online version is this:

John Doyle is the TV Columnist for the Globe and Mail in Canada, writes regularly about soccer and his book about soccer, All The Rambling Boys of Pleasure, will be published in 2010.

So, first problem is: does a blog post count as a news article that can be published in a paper as such? And should the reader not be informed that

  • it’s a blog post, not a news piece (or analysis)
  • and that the author isn’t actually a NYT scribe?

The editing is not good, but it’s actually OK if it were a blog post, because it can be updated. Indeed, the online version has been: It’s longer, it makes sense, and the grammatical and spelling errors have gone. Indeed there’s a correction there that signifies the evolving nature of online writing.

My point is this: I paid for this newspaper. I thought I was paying for something that reflected the best of the IHT/NYT’s stable of writers. I didn’t expect to see the space filled with half-finished blog posts by people who may or may not actually be on the payroll. But I certainly didn’t expect to see the stuff pasted in without any further editing on the part of the IHT staff.

Don’t get me wrong. I still love the paper. And cuts mean that subs don’t have half the time they used to to edit this stuff.

But nevertheless, if newspapers are going to stand any chance at all, they really need to make sure that their material is so, so much better in terms of polish than their online counterparts, otherwise us readers will start to wonder why we’re paying for stuff offline that’s worse than the stuff we read online.