Tag Archives: Advertising

The Punitive Pop-up

Following a posting here a few months back, here’s another one of those services that promise to bypass pop-up blockers to deliver pop-ups. The company’s called Falk eSolutions AG, it’s based in the German town of Moers and says it’s “a leading and global provider of sophisticated ASP-solutions for online marketing” (I’m still waiting for… Read More »

Phishing And The Pop-up

Speaking to Well Fargo Online’s Wendy Grover this morning, I realised there’s a dimension to the debate about pop-ups that hadn’t occurred to me before: Phishing. The central argument used by companies such as Wells Fargo in their long-running litigation against the likes of WhenU and Gator (now Claria) is that they confuse the user.… Read More »

Revenge Of The Popup

TechDirt points to a new service that beats PopUp blockers. The Popstitial, according to marketing company webadvantage, “doesn’t defeat pop blockers, it instead determines whether a popup blocker is being used. If so, Popstitial then serves up a full-page advertisement that can either be a separate ad or the same style as the missed pop-up/pop-under”.… Read More »

Beware Screen Spam

The new horror: screen spam. These screen spam advertisements take over your screen and appear as large animations that play across the web page you’re trying to read, or as large letters and lines that appear to be scrawled across the page, obscuring the website content underneath. They look like this: They’re a bit like… Read More »