Category Archives: PR

Why Hotels Should Avoid Social Media

By Jeremy Wagstaff (this is a copy of my column for newspapers) If The Wall Street Journal is to be believed—and as a former contributor I’ve no reason to doubt it—the best way to get decent hotel service these days is to tweet about how bad it is. And reading the piece made me realize… Read More »

We’re All Kevin Smiths Now

(This is a copy of my Loose Wire Sevice column, produced for newspapers and other print publications. Hence the lack of links.) A few weeks ago a gentleman of, by his own account, more than average girth was thrown off a Southwest Air flight between Oakland and Burbank. Unfortunately for the airline this was no… Read More »

The Trojan That Never Was

How not to handle a PR debacle, Part 767: Avast, the free antivirus I’ve been using, and recommending, for while, has lost my confidence by a double whammy: mis-identifying pretty much every executable on my computer as a Trojan, and then not telling me about it. Apparently an update to the software will misidentify a… Read More »

The Pain of Fingers Dancing on a Touchpad

Before I leave the poor folks at Nokia alone, I must take issue with one more thing about their promotional videos for their new Booklet. Touchpads are mostly poorly used; I’ve only seen a handful of people who can use them well (I’m not one) and more quickly than a mouse. If you’re going to… Read More »