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The Hot Air War

Are the days of the wet hand over? A few months ago I wrote in the WSJ about the Mitsubishi Jet Towel (subscription only; I did a version of the piece for the BBC World Service which you can download as a podcast here), which has been drying hands effectively around Asia for some time, now arriving on U.S. shores: I spotted it when I was gorging in a food court — a plastic-cased, cream-colored, wall-mounted device that looked like an attractive waste-disposal unit or, possibly, a mailbox. The only clue that it was actually a hand dryer was its proximity to the wash basins. UsingContinue readingThe Hot Air War

The Barcode Revolution

Pacarc, the guys who brought the Mitsubishi Jet Towel to the U.S. are now bringing over another piece of Japan: The design barcode. The design barcode, in the words of Pacarc’s James Allard, “seemed so obvious – utilize the last one-inch square of (nearly) blank real estate on product packing for branding or company image purposes. Why didn’t we think of it?! We looked into it and discovered that the mad minds behind it were four Japanese guys in a company called design barcode, inc. We contacted them and after a number of great discussions we are now the exclusive distributor for designed barcodes inContinue readingThe Barcode Revolution

News: DVDs Go To Eight GB

 Soon you can burn more than 8 gigabytes onto a DVD. Technology co-developed by drive maker Philips and media specialists Verbatim and Mitsubishi Kagaku, adds a second recording layer to a standard-thickness DVD+R disc The Register reports. That’s enough for four hours of DVD-quality material, 16 hours of VHS-quality content or two hours’ archive footage. The discs are playback-compatible with existing DVD players and DVD-ROM drives.    

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