Tag Archives: Internet audience

Excecutive Blogging – Drivel And Spin, or Pure Message?

By | August 9, 2004

Fascinating interview in BusinessWeek Online with Jonathan Schwartz, president and chief operating officer of Sun and recent blogging convert. Six weeks into blogging, and he believes evey executive should have one. “It’ll be no more mandatory that they have blogs than that they have a phone and an e-mail account,” BW quotes Schwartz as saying. “If they don’t,… Read More »

News: Internet Gets Older, So To Speak

By | November 21, 2003

 The old ‘uns are getting online. Nielsen//NetRatings reports (PDF file) that senior citizens age 65 and older were the fastest growing age group online, surging 25 percent year over year in October 2003.   Nielsen//NetRatings also found that in addition to outpacing senior males in audience growth, the rise in usage by female seniors was greater than the… Read More »