From my PR intray, some surprisingly interesting little odds and ends: LocalCooling is a 100% Free power management tool from Uniblue Labs that allows users to optimize their energy savings in minutes and as a result reduce Greenhouse Gas emissions. The software “automatically optimizes your PC’s power consumption by using a more effective power save… Read More »
Are fake blogs savvy marketing tools or the thin end of a wedge that will undermine the credibility of all blogs? Dennis Nishi has a piece in Sunday’s Chicago Tribune about fake blogs or faux blogs, a topic I’ve blazed off about before. He points to Beta-7, a fake blog conceived, if that’s the right word,… Read More »
More on the story about The Sims Online and the seedy goings on in Alphaville. The Independent’s Andrew Gumbel writes about the case, saying the expulsion of academic Peter Ludlow from the game “was only the beginning of a fascinating new phase”. Since then, he says, “Electronic Arts, through its online game controller, Maxis, has… Read More »
The Sims Online – an Internet-only world where ordinary folk can take on another persona and interact with other folk virtually — seems to be exhibiting all the signs of the real world, with a twist. Salon carries an article about a Sims community called Alphaville, and some of its citizens, including an academic called… Read More »
I don’t know whether to be excited or appalled at how Electronic Arts have turned the Sim thing into such a money-making business. Purists weren’t that enamored of Sim City 4, and my computer is not really powerful enough for it to be fun, and The Sims Online has not been the great follow-up to… Read More »