Tag Archives: Digitalisation

Coming to terms with terms: digitization, digitalization and digital transformation

By | July 15, 2020

Yes, they’re horrible. One reason they’re horrible is they aren’t exciting. No way would an editor of mine have OKed a story with those words anywhere in it. Another reason is they’re very similar, in both sound, and definition. Nobody seems to agree on what they are, which is usually a good sign you’re veering into marketing/consultant-speak. When… Read More »