Tag Archives: SMS-TV

The Escalating TrackBack Spam Wars

I’ve been noticing what I think is an upgrade in TrackBack Spam on my blog. Uusally they’re pretty easy to spot — a load of links spattered across some gibberish. But the ones I’ve received today seem to be better, like this one:

Trackback1

Looks innocent enough, right? Except the words are actually mine, from another, unrelated post, and the from link is a pharmaeceutical website. It’s the fourth trackback (update while writing this: sixth; update again, 13th) the site has sent me in the last hour, and each one is a little bit different, always using text from one of my postings. The revamped TypePad trackback notifications give one pause for thought, too: could it be legitimate? Like this one:

A new TrackBack has been submitted to your weblog “loose wire,” on the post “The U.S.’ Next Big Thing: SMS-TV.”

TrackBack from:

Source: <a href=”http://fami.home.sapo.pt/cheapest-phentermine/”>J</a><a href=”http://fami.home.sapo.pt/cheap-phentermine/”>e</a><a href=”http://fami.home.sapo.pt/discount-phentermine/”>v</a><a href=”http://fami.home.sapo.pt/order-phentermine/”>y</a>
From Post: http://www.typepad.com/t/trackback/2068728
Title: Productivity<a href=”http://fami.home.sapo.pt/phentermine-online/”>K</a><a href=”http://fami.home.sapo.pt/purchase-phentermine/”>i</a><a href=”http://fami.home.sapo.pt/”>n</a><a href=”http://fami.home.sapo.pt/buy-phentermine/”>g</a>
IP: 81.8.110.33

Excerpt:

Here you go. Here are some handy links for you to enjoy: 43FoldersWiki – A system that helps you be more productive. Also has also productivity related stuff A Directory of Programs designed for USB Thumbdrives Starting with CSS lifehacke…

Yes, these things are a pain, but you can’t help admiring the spammers’ inventiveness. TypePad, your turn in the TrackBack wars.

The U.S.’ Next Big Thing: SMS-TV

No question that the U.S. is ahead on lots of cool stuff, but it has yet to be subjected to the world of SMS-TV. SMS-TV is when TV programmes let viewers vote, or submit competition entries, by text message, usually via a premium number. I have to admit I’ve never done this, but a lot of TV programs have it now, both in Asia and Europe, and it’s clearly a big revenue earner.

Says Idan Miller, SVP at zone4play, an SMS-TV supplier: “While SMS-TV isn’t yet a household product in the U.S., throughout Europe it is huge, and the U.S. is next. For [reality show] ‘Big Brother’ in the U.K., they charged $.25 per SMS and got about 100 million SMS messages throughout the season. For many mobile carriers in the U.S., it can be a major growth area in income.” Earning $25 million for audience interaction? Not bad.

It’s not just about money. “Big TV networks can also benefit as they crave ways to get their viewers to talk back and stay engaged with content brands. The loyalty engendered may be even more valuable to a TV industry that is suffering declining network viewership and fragmented attention spans,” says Miller.