Category Archives: wearables

Swiss to Cheese: Apple Transforms Another Industry

By | February 6, 2020

Another Apple product I’m unlikely to purchase — a smartwatch. I don’t need more screens to look at frankly, but I doff my smartcap to the company for the way they’ve usurped an industry that already existed and then doubled it. This approach has some parallels to the AirPod strategy, which I looked at before : take a market… Read More »

A Battery-less Future?

By | November 8, 2019

(Corrected: Atmosic has not (yet) won the GSA Award, but is short listed for it. The winner will be announced in December. Apologies) At what point can we ditch batteries, the last encumbrance to our wireless nirvana? The biggest single block on a wireless, connected future where everything everywhere is attached to chips and sensors which relay, receive… Read More »