Site Overlay

WhenU’s Popup Victory

WhenU, now known as Claria, has won what it calls an “important decision for the entire Internet industry” in its motion to enjoin the Utah Spyware Control Act, passed in March. WhenU had argued the Act “affects legitimate Internet advertising companies and therefore violates the First Amendment and dormant Commerce Clause of the United States Constitution, among other laws”. (Here’s a CNET story on the verdict.) If I understand the ruling correctly (and this is based largely on Ben Edelman’s assistance), the judge has ruled that, in this particular law, Utah was unconstitutional in trying to limit popups, while it was within the constitution inContinue readingWhenU’s Popup Victory

WhenU Addresses Its Image Problem

The whole WhenU story gets weirder and weirder. Last week Ben Edelman, the privacy hound, pointed out that the besieged pop-up provider WhenU was ‘cloaking’ itself. This means, in Ben’s words, ”using prohibited ‘cloaking’ methods to make search engines think certain WhenU servers offer content of interest to readers seeking certain search terms, when in fact the servers merely redirect readers to articles favorable to WhenU.” The result: ”WhenU elevates the visibility of sites it selects, while pushing critics’ sites lower in search engine rankings.” Google and Yahoo have since removed from their listing all WhenU sites involved in the scheme. WhenU, for their part, have blamedContinue readingWhenU Addresses Its Image Problem

Utah, WhenU And Pop-Up Poaching

The spyware war continues. Ben Edelman, an expert on spyware, reports that “WhenU, a major provider of programs that show pop-up ads according to users’ web browsing activities, yesterday filed suit seeking that Utah’s Spyware Control Act be declared void and invalid.” WhenU effectively poaches browser real-estate by plopping its ads above those of others without the permission of the website. Ben says: “I’ve followed the act and believe it would provide substantial assistance to consumers facing an increasing barrage of pop-up ads.” It’s an interesting issue: If Utah’s new act kicks in, will it just be folk like WhenU who will be affected? OnContinue readingUtah, WhenU And Pop-Up Poaching

News: Popups Are Legal

 Bad news for those of you who hate pop-up ads: A U.S. federal judge has rejected a lawsuit by truck and trailer rental company U-Haul which sought to ban software by Internet advertising company WhenU that launched rival pop-up ads when customers access U-Haul’s Web site, Reuters reports.   The judge said the ads don’t violate the law because WhenU’s software didn’t copy or use U-Haul’s trademark or copyright material, and because computer users themselves had chosen to download the pop-up software. He acknowledged that pop-up ads are often troublesome and annoying. “Alas, we computer users must endure pop-up advertising along with her ugly brotherContinue readingNews: Popups Are Legal

Copyright © 2020 loose wire blog. All Rights Reserved. | Catch Sketch by Catch Themes