Here’s a piece I wrote about the, for some somewhat obscure, Digicel and its efforts to win a slice of Myanmar’s mobile pie. You can read the rest here.
SINGAPORE, April 29 | Sun Apr 28, 2013 4:54pm EDT
(Reuters) – Cellular operator Digicel Group Ltd jumped into Myanmar early and big, hiring staff, funding local sports, negotiating land deals for thousands of cell tower sites and signing up hundreds of partners for retail outlets.
The strategy helped propel it onto the shortlist for a mobile licence in one of the world’s last mobile frontiers, putting an operator that ranks 65th globally in terms of customers up against giants such as Vodafone Group Plc.
Whether its strategy pays off or not, industry insiders say, Digicel, largely unknown outside the Caribbean and some Pacific islands, has shaken up a usually conservative industry.
“They have been a disruptive force,” said Roger Barlow, a Hong Kong-based telecommunications consultant who has worked in Asia for more than 25 years. “Some of the big guys tend to look down their noses at them but they shouldn’t because they’re becoming a credible player.”
Myanmar this month short-listed 12 consortia for two licences it plans to grant foreign operators in late June. The government wants to expand mobile penetration from less than 4 percent to up to 80 percent by 2015-16.
While Digicel is up against behemoths such as Vodafone, China Mobile Ltd and Telenor ASA, several other big players failed to make the list – among them South Korea’s SK Telecom Co Ltd and Egypt’s Orascom Telecom Holding SAE.
Further to my earlier post about GPRS traveling woes, I asked Syd Low of AlienCamel to offer his thoughts on the subject. He’s something of an old hand at the game.
For the last two years I’ve gone “on the road” to the Alps. My journey goes through Asia, then Switzerland and finally Austria. In 2004 I had a Treo 600 and this year a Treo 650. I’ve used GPRS with prepaid SIM cards in five countries will almost perfect success to stay in touch with friends and colleagues using IM and Email.
In Europe, I usually look for a mobile shop at the airport or train terminal. Zurich airport is great – all three carriers are there -Swisscom, Sunrise and Vodafone. Just wander in, buy a card and you’re on your way in less than 20 minutes. When you return the following year, you just need to get a recharge card and you’re away in 5 minutes. In Asia and Italy, I found that all carriers have shops in the main street. Venice and Verona for example have Vodafone shops conveniently located among the shops and resellers everywhere. Same deal – quick and fast transactions. In Austria where there’s not much competition, the most convenient place is the post office where you can get A1 prepaid cards. Recharge cards are available at supermarkets.
The Treo 650 auto configures to all of these networks and there’s no need to manually make any setting changes. Just put the sim card in and everything just works. I’ve only had a minor glitch with A1. For a few days I couldn’t get GPRS coverage – not sure if it was my phone or the network high in the Alps.
Life would be a lot simpler if there was a carrier that did global roaming with fair rates, but I think it’ll be a blue moon when that happens. Until then, get yourself a little case to get a sim card for each country.
Thanks, Syd. Oh and here’s a picture of his SIM-card stash: