Tag Archives: Richard Edelman

Has PR Taken Over The Conversation?

Here’s the hot news for a Monday: PR firm Edelman has teamed up with Technorati to develop localized versions of their offering in German, Korean, Italian, French and Chinese. Edelman’s PR teams worldwide will retain exclusive use of these sites as they are being developed, beginning with French this summer. These localized versions – which… Read More »

PR, Bloggers and Teeth

Should PR people read blogs? Or more specifically, should PR people read the blogs of those people they’re pitching? Or, more specifically, should PR people read the blogs of people they’re pitching and take personal events, comments and references into account when they’re making their pitch? Answers to the first two questions are pretty obvious, but… Read More »