Shutting Skype Out

Who actually pays for Skype? How about the network operators, who have to put up with all the extra traffic? And what are they doing about it? A piece from VOIP Planet, Keeping Skype @Bay, points to the arrival of products specifically designed to block Skype (and other p2p traffic) from their networks:

Skype is the poster child for such ‘undesirable’ traffic, from the point of view of facilities based network operators, as the VoIP technology provider and its peers bring no network capacity to the party; they essentially piggyback on others’ pipes.

And this is not just a minor nuisance.

Monty Bannerman, president and CEO of Verso, pointed out to that NANOG [the North American Network Operators’ Group] has probes all over the primary backbones. “They’ve been able to measure the rise in peer-to-peer traffic,” Bannerman said. “The last stats I saw—and that was at least a year ago—at that point over 30 percent of the backbone was p2p traffic—and rapidly growing.” This is traffic that brings in not a penny for the carriers whose networks the p2p traffic traverses.

For smaller network operators this is poison, the piece says:

“It’s one thing if you’re just having a rise in certain kind of traffic and its driving more capacity and people are buying bigger pipes from you as a carrier. But if that same traffic is robbing your paid subscriber base, it’s like eating poison every day,” Bannerman said. “There are really two camps here.” Bannerman continued. “There’s the p2p camp that says Skype’s an incredible new thing that everyone loves, but if you’re watching your business model being eroded every day, you’re in the other camp.”

Certainly the company mentioned, Verso, makes no bones about the fact it’s Skype they’re offering to block with their products. In a press release issued on Sept 14 it says of Skype calls:

 However, these calls typically run through multiple carriers’ IP networks and consume large amounts of bandwidth.  This traffic runs outside the traditional carrier revenue generation models and is therefore highly undesirable for them.  Furthermore, carriers currently do not have a feasible way to separately monitor and restrict this type of traffic on their network.  Verso’s new technology would fill this void.

Five days later, in another press release about its new NetSpective 2.0 Enterprise Filtering Technology, it mentions Skype again, aiming at somewhat different concerns:

 Additionally, the application specifically targets and blocks Skype software, which enables users to utilize the Internet to place undetectable and un-monitored voice calls to another end-user running a Skype application, leaving enterprise organizations open to a variety of liabilities and potential virus infections.

That’s interesting. Undetectable and unmonitored calls? What about mobile calls?

What’s also interesting about this is that Verso has its own VoIP product. One can’t help but wonder about the legal and ethical aspects of blocking one VoIP carrier traffic while offering your own product. Indeed, the VOIP Planet article specifically quotes Verso president Monty Bannerman as saying its filtering software could distinguish between certain kinds of traffic, so it “could actually degrade certain types of traffic—or prioritize others.”

I imagine this kind of thing is going to come to center stage as Skype (and competitors) grow. And as the VOIP Planet says, there are regulations about this kind of thing, though they differ from country to country.

[Andy Abramson of VoIP Watch has an interesting take on this debate.]

Claria Goes Into Search

Claria, formerly Gator and allegedly the brief focus of Microsoft interest, has announced it is working on a new search engine technology which “goes far beyond analyzing links to pages and hypertext matching, and instead evaluates how consumers actually interact with search results when they are seeking information on the Web”.

I don’t claim to really understand what they’re doing here, but the press release seems to suggest that Claria would both collect extensive user data but also offer that aggregated data to users so they can better judge search results: Claria’s press release is here:

“Even in this early stage of technology, this represents a clear ‘step function’ improvement in search methodology and relevancy,” said Jeff McFadden, president and CEO of Claria Corporation. “Over time and with more users, these types of personalization technologies will allow consumers a richer, more customized online experience. For example, a college student and a business executive who are both searching for ‘hotels in China’ would appreciate vastly different results. Ultimately, this is the power that personalization can provide – with technology automatically customizing information for the consumer.”

Could be interesting, could be creepy. Certainly personalized search is the next hilltop to scale, and this makes some sense for Claria, who need to get out of the hole they’re in.