A lot of my time is spent writing for and talking to people for whom the computer remains a scary beast that is best kept at arm’s length, or, better, in a closet. I feel for these people because I’m not naturally a techie myself.
I failed science and math in school and almost certainly would again if I retook those exams. (I blame the science teacher, an evil vicar who tormented me, but that’s another story.) But perhaps these technophobes have a point? Perhaps computers and the Internet haven’t really done us any favors?
Firstly, the stats. Has the computer/Internet boom made us more productive? Apparently not. Well, it did the first time around: the 1990s technology surge (the steep red bit in the chart above) made us all productive, and that continued until about 2003 (the extra years beyond the bubble burst helped by the momentum of the surge, and some serious cost-cutting. But since 2004 the U.S. has been in decline in terms of the rate of productivity growth (or trend productivity, to give it its proper name), to the point where we’re pretty much back where we started in 1995. I know it doesn’t exactly follow, but given a lot of us didn’t have BlackBerries, ultraportable laptops and ubiquitous Internet connections in those days, does that mean we’re doing about the same amount of work then as we are, with all those gizmos, now?
Scary thought. And in some ways the answer is yes. According to research firm Basex, nearly a third of our day is eaten up with interruptions from e-mail, cell phones, instant messaging, text messaging, and blogs like this one. In financial terms that’s a lot of
McKinsey sees it differently: We’ve outsourced or automated all the simple stuff, so we’re left with people whose jobs can’t be done by computers.
I see it a little differently again. I believe that we have mistaken ubiquitous computing — in other words, the ability to do stuff anywhere, anytime — as making us more productive because we’re filling “dead time”. It’s this misunderstanding of time that I think is causing us problems. Take some of these quotes from a story on how BlackBerries make us more productive, from July last year:
I can now use downtime–waiting to collect daughters, train journeys–to continue to read and action e-mails, which means I don’t have a huge queue waiting for me when I’m next in the office
After a recent long weekend, I would normally have returned to around 150 e-mails …Instead, I spent an hour on my PDA the night before I was due back into work, and the next morning, I walked in to only six mails that required attention. Not only did this make me more efficient, but it totally reduced my stress levels
The technology both increases output by enabling what would otherwise be unproductive downtime to be used positively, and is liberating in that it allows flexibility and responsiveness.
The BlackBerry has definitely extended the capability of utilizing ‘dead’ time effectively–trains, taxis, 10-minute waits or answering questions like this
We are all benefiting from quicker response times to things that need actioning ‘now … Communication between department managers is much quicker.
Each statement is usually followed by a ‘I realise I need a balance/the wife hates it’ comment, as if the user is aware of the pitfalls. But the pitfall is not the ‘always on’ culture this creates, or even the lack of awareness that the ability to react quickly to something will simply prompt another reaction and require another response. The pitfall is that the “dead time” of waiting for your daughter to finish school, or the “unproductive down time” is actually an important component of our lives, and therefore of our productivity.
Sitting in your car waiting for your kid, the lazy hour on a Sunday evening after the washing-up’s cleared away and the kids are in bed, used to be time when you’d think about what needed to be done, or to reflect (on your daughter, hopefully, so you’re mentally ready for her rather than still mentally scanning emails when she’s gushing about gym class.) Dead time was there for a reason: a chance to think outside the box, reflect, think about that email you’re going to send the boss rather than jab a misspelled couple of lines on your BlackBerry so you can cross that item off your Getting Things Done list.
Productivity may be slowing because we’ve just filled every second of that dead time already and there’s nothing left to fill. If that’s even partly true, then the productivity was fake, since it was based on a false assumption: that the dead time was empty, an unused resource. Anyone who has sat in a moving vehicle and looked out of the window reflecting on stuff knows that this is actually the most important part of the day, and by removing it most of our BlackBerry-wielding friends/colleagues/bosses/spouses have turned into zombies, unable to locate themselves in the here and now.
The solution then, to this productivity crisis is to use technology less, not more. I’m not suggesting we don’t use BlackBerries — although I don’t — but I’m suggesting we stop deluding ourselves that these gadgets are saving our marriage/hearts. They’re not. They’re like ping pong paddles with the ball on a piece of elastic — we think are batting the problems out of our lives but they’re just coming back at us. Time to put the bat down and look out the window.