An Advertising Conundrum

I guessed this would happen eventually: through one of the advertising aggregators I use for this blog a service I’ve been critical of has submitted an ad. Do I accept it? Advertising aggregators provide a service to companies by letting them place banner and other web ads on participating blogs. I’ve been trying FeedBurner, for …

Continue reading ‘An Advertising Conundrum’ »

The Pop Up Piggyback

Is it just me, or have these interstitial ads or whatever they call themselves suddenly become ubiquitous, and no less annoying for it? They now seem to be everywhere (even O’Reilly uses them, shockingly, although it does offer a way to disable them). These are ads, courtesy of companies like Vibrant Media IntelliTXT, that add …

Continue reading ‘The Pop Up Piggyback’ »

The Future of Animal Advertising

For those of you who listen to podcast versions of my slot on the BBC World Service, this isn’t one. Apologies. What this is is what I hope will be the beginnings of more regular podcast fare known, tentatively, as Loose Wireless. To start off, it’s just me yakking away on subjects that interest me, …

Continue reading ‘The Future of Animal Advertising’ »

Flash, Floating Ads And Hijacking Your Webcam

I haven’t had time to look at this closely, and humble apologies if this is old hat, but can pop-up ads hijack users’ web-cams and microphones? I was surfing at a website called This Is London, when on one page a pop-up Flash ad appeared for Starbucks. I was using Mozilla Firefox 0.7 and it …

Continue reading ‘Flash, Floating Ads And Hijacking Your Webcam’ »

The Pay Per Click Scam

Is the whole pay-per-click industry swamped by fraud? WebProWorld says that Michael Bradley, recently arrested for trying to extort money from Google, is a wake up call to the PPC industry. He claimed to have developed software that would automatically click on Google ads, potentially costing both Google and their advertisers millions of dollars. (Here’s …

Continue reading ‘The Pay Per Click Scam’ »

Microsoft Rush Out New Toolbar

Microsoft’s MSN have gone the way of Google and launched a toolbar that also blocks pop-ups. To explain the business behind this business, read the excellent Microsoft Monitor. It points out that Google’s toolbar does all this already, and is at the same time diverting searches away from Microsoft. Given that a ‘sizeable chunk’ of …

Continue reading ‘Microsoft Rush Out New Toolbar’ »

Revenge Of The Popup

TechDirt points to a new service that beats PopUp blockers. The Popstitial, according to marketing company webadvantage, “doesn’t defeat pop blockers, it instead determines whether a popup blocker is being used. If so, Popstitial then serves up a full-page advertisement that can either be a separate ad or the same style as the missed pop-up/pop-under”. …

Continue reading ‘Revenge Of The Popup’ »