Mossberg

Ken Auletta writes about Walt Mossberg in the New Yorker: clipped from www.newyorker.com Eric Schmidt suggests that, while the Internet may yield enormous amounts of information, it is easy to drown in it. So consumers, Schmidt says, “go to brands they trust.” He adds, “Walt is a brand.”

Catching the Spark

This is the week of hobbyhorses. I love sparklines though I’ve been very lazy in actually trying to make more use of them. Sparklines are simple little graphs that can pepper text to illustrate data. I went through a phase of using them a year ago on media coverage of technical stuff, the excessive online …

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The Sandwich Board Goes Hi-tech

I thought we had gotten beyond the era of people walking around with advertising hoardings hung around their necks like some medieval punishment, but apparently it ain’t so. Adwalker (motto: ‘You’ve got to find some way of saying it without saying it’, which apparently is something that Duke Ellington said) says that by wearing the Adwalker …

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Non-intrusive Advertising in Your Browser

Here’s a new  idea for non-intrusive advertising: T&S Advertising. It’s basically a way for your website to rent out space in the title bar of your browser and its status bar (the bit at the bottom) to outside advertisers. Like this at the top: and this at the bottom: The idea here is that such advertising …

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A New Paint Shop Pro

Adobe Photoshop’s old challenger, Paint Shop Pro, is back. Jasc Software yesterday announced the launch of Paint Shop Pro 9 and something called Paint Shop Pro Studio, a “photo editor for consumers who want to do more than novice editing without a steep learning curve”. Paint Shop Pro 9 takes the photo and graphics editor …

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Phone Commercials And Sloppy Eaters

Alan Reiter, the camera phone guy, has some interesting stuff to say about how phone companies are shooting themselves in the foot with dumb commercials that only reinforcing perceptions that camera+phone=public menace. He points to a TV commercial of a girl snapping a guy eating pasta like a slob, and then sending it to the …

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Update: Microsoft Deny Bursting

 Here’s Microsoft’s take on the Burst.com case I mentioned in a previous posting. Would the correct version please stand up? In a nutshell it comes down to the question: did Microsoft deliberately erase weeks of emails from all servers and backups related to the case?   Winnet.mag quotes a Microsoft spokesman as denying that a judge ordered …

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