Stoop to Congoo?

Is business networking site Congoo resorting to spam to build its user base? I suspect it is. Congoo is on one hand a good idea — a place to gather and monitor content on your industry, including content that is usually subscription only (like WSJ.com, who publish my weekly Loose Wire column.) But it’s also …

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Why Did EarthLink Drop Charges?

What’s the story behind EarthLink’s decision to drop charges in part of the Alabama Spammer spam case? The Atlanta Business Chronicle yesterday said: Atlanta-based EarthLink dismissed charges against Alyx Sachs and Albert Ahdoot and said it believes the two were victims of a massive and sophisticated campaign of identity theft and that they were unaware of and …

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Email Marketers Peer Into Your Inbox

Email marketers can now peer into your inbox to see whether their emails are getting through. ExactTarget, an Indianopolis-based company that “delivers on-demand email software solutions for permission- based email marketing” to companies like The Home Depot, General Mills, Scotts and Bristol-Myers Squibb is now offering a service that peers into users’ inboxes at their …

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Marketers Baffled By Spam Laws

This new spam law, so far, is taking us nowhere. A new survey conducted by email marketing service Blue Sky Factory reckons that nearly half of email marketers aren’t sure whether the stuff they send out is compliant and more than half admit that they do not understand the new U.S. laws (called, catchily but …

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