We’re Not in the Business of Understanding our User

A few years ago I wrote about sometimes your product is useful to people in ways you didn’t know—and that you’d be smart to recognise that and capitalize on itn (What Your Product Does You Might Not Know About, 2007). One of the examples I cited was ZoneAlarm, a very popular firewall that was bought …

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When Firewalls Move

Here’s the details on the Zone Alarm deal I promised a couple of days back: Effective immediately, Sygate and Kerio users switching to ZoneAlarm Pro will receive a $20 instant rebate, over 40% off the retail price of $49.95. “A firewall is the most essential, fundamental element of protection against hackers,” said Laura Yecies, general …

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Zone Labs Snapped Up – Firewalls R Us?

My favourite firewall, Zone Alarm, is being bought by another firewall maker, Check Point Software Technologies [CNet News.com]. It looks to me as if there’s quite significant consolidation within the security software industry, not just from the point of view of big guys buying the smaller guys, but of companies trying to create products that …

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Software: An Alternative Firewall to ZoneAlarm?

 Aaron Heskel from Belgium suggests Agnitum’s OutPost as an alternative to ZoneLabs’ ZoneAlarm firewall. I’ll definitely check it out.     As with ZoneAlarm, there’s a free version which may be enough for most folks. I’ll let you know how I get on.