WhenU Addresses Its Image Problem

The whole WhenU story gets weirder and weirder. Last week Ben Edelman, the privacy hound, pointed out that the besieged pop-up provider WhenU was ‘cloaking’ itself. This means, in Ben’s words, ”using prohibited ‘cloaking’ methods to make search engines think certain WhenU servers offer content of interest to readers seeking certain search terms, when in fact …

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Phishing And The Pop-up

Speaking to Well Fargo Online’s Wendy Grover this morning, I realised there’s a dimension to the debate about pop-ups that hadn’t occurred to me before: Phishing. The central argument used by companies such as Wells Fargo in their long-running litigation against the likes of WhenU and Gator (now Claria) is that they confuse the user. …

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