How to Get Your Pitch Read Part XIV

One way to try to get the journalist to read beyond the headline/subject is the EMBARGOED tag: Although it does sound somewhat pompous, and can backfire if it’s not a story worth breaking an embargo for. Likewise a subject line prefaced by BREAKING NEWS: As you can see, MySpace’s PR seems to think anything to …

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The Freshness. and T-Shirt Worthiness, of News

(cross-posted from a Loose Wire sister site, ConvergedMedia.net) CNN.com has a good way of informing readers of the ‘freshness’ of news by adding notes in red to indicate when the story was added or updated. (In the example above it also adds a ‘developing story’ label.) This kind of thing is helpful in that the …

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The Alarm Clock is Dead, Long Live the Cellphone

Gadgets, like software and services, often end up being used in ways the creator didn’t intend. But how many companies make the most of this opportunity? Take the cellphone. More than a third of Brits use their mobile phone as an alarm clock, according to a survey by British hotel chain Travelodge (thanks textually.org): Budget …

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When Technology Lets Us Down

(from tcbuzz’s flickr collection) Two recent events from the UK underlined how dangerous our dependence on technology can be. The soccer UEFA Cup final in Manchester was overshadowed by riots when one of the massive screens installed in the city for fans who didn’t have tickets broke down. And more recently, the inquest into the …

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The Size of the Future

(This is a guest post from a friend and long-time colleague, Robin Lubbock of WBUR, who will be contributing to Loose Wire Blog. You can read his blog, the Future of New(s), here.) Why don’t you buy hard-back books? Either they are too expensive, or too big. They are too big to comfortably hold in …

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Facebook’s Trapdoor

I’m puzzled. I can’t understand this quirk in Facebook that means I can’t politely brush off someone requesting my friendship without giving them access to all my friends and a lot of my info.  Receive a friend request and you get this message: I have a rule that I don’t make buddies with people I’ve …

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Google Killer? A Clip Around the Ears, Maybe

There’s a new search engine out there, according to the Guardian, and it sort of tries to figure out what you’re looking for. Which is good. Google searches are great so long as they’re simple. But is Powerset up to snuff? Here are some searches I did (betraying my interests): Pretty good stuff. And how …

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Generating Meaning or Fluff?

I love this: a mashup that generates great-looking ads from Flickr pictures and a computer. The conclusion: We realise how easily affected we are by words and pictures together, but how the mix often doesn’t mean very much, especially when they’re ads. By remixing corporate slogans, I intend to show how the language of advertising …

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Burma’s Firewall Fighters

Another good report on Burma’s failed efforts to stop information getting out, from the Commitee to Protect Journalists: Those fears are driving Burma’s undercover reporters to become more innovative. DVB’s Moe Aye said his in-country reporters now check in with editors by pay phone at predetermined times to mitigate the risk of communicating on lines …

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Sleazy Practices Cont.

Fired up by Google’s move into the crapware domain by foisting an “updater” on customers who want to install (otherwise great) programs like Google Earth, I took another look at what was happening in the updater sphere. Apple drew some heat for its own bit of underhandedness recently, when its own Apple Software Updater automatically …

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