loose wire blog

Jeremy Wagstaff: ex Reuters/BBC/WSJ etc

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Amazon’s Popup Storefront

I’m not sure this is new, but it’s an interesting feature of Amazon’s new look storefront: a tab that expands as you move your mouse over it:

Amazon1

changes to this:

Amazon2

(resized). Move the mouse away from the pop-up and it disappears.

Not a bad navigation tool.

This entry was posted in E-commerce, Internet life and tagged Amazon Inc., Amazon.com, bad navigation tool, Electronic commerce, Information technology management, Mouse on June 13, 2005 by jeremy.

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loose wire blog

This blog has been running, on and off, since 2001. It collects my writings for the Journal, Review, BBC and Reuters, and some I write for my own amusement.

I’m a technology writer and consultant, based in Singapore.

I consult for companies large and small trying to make sense of technologies and how best to position themselves. I largely do this by creating bespoke content that hits a high ethical bar. I was chief technology correspondent in Asia for Thomson Reuters. Before that I was a technology columnist for The Wall Street Journal and the Far Eastern Economic Review (the Loose Wire column). I was a correspondent for Reuters in the 1980s and 90s. I have an irregular slot on the BBC’s World Service Business Daily show.

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